28. Reference to the continuous unremitting punishment of the unbelievers occurs invariably on occasions where the Qur'an narrates the coming down of Adam and Eve from Paradise. (See al-Baqarah 2: 38-9 ; Ta Ha 20: 123-4.) What has been said here should be considered in relation to the fact that at the very start of man's earthly life he was informed of the evil results of unbelief. (See Towards Understanding the Qur'an, vol. 1, AI 'Imran 3: n.69, pp.268-9 - Ed.)